Client: Minnesota Environmental Fund
Touchpoints: Mobile App, Logo, Emails, Social Media Posts, Register Displays, Merchandise, Pitches for Partnerships
Methods: Competitor Audit, Secondary Research, Screen-Flow Diagramming, Low-Fidelity Prototyping, Parallel Prototyping, High-Fidelity Prototyping, External Critique, User Journey Mapping, Metrics-Driven Implementation Planning